Drip vs Omnisend
Side-by-side plans, pricing, and feature gates for Drip and Omnisend, verified . Both are primarily email marketing tools.
Plans side by side
Every published plan from each vendor, with the headline monthly anchor price. Some prices scale with subscriber count or seats; full detail lives on each tool's page.
Drip
- Standard
Most popular: $39/mo at 2.5k contacts
$39/mo
Omnisend
- Free
Up to 250 contacts, 500 sends/month
Free - Standard
Entry paid tier with advanced reporting
$16/mo - Pro
Unlimited email plus SMS credits equal to plan price
$59/mo - Custom
High-volume contacts with dedicated onboarding
Custom
Limits at the entry paid tier
Compares Standard (Drip) against Standard (Omnisend). Both are the lowest-priced non-free, non-custom plan on each side.
| Limit | Drip | Omnisend |
|---|---|---|
| Contacts | 2,500 contacts (entry tier; scales) | 500 contacts |
| Emails / month | · | 6,000 sends |
| Workflows | 50 | · |
When Drip wins
- E-commerce stores on Shopify, BigCommerce, or WooCommerce running flows on customer behavior
- Small to mid stores graduating from Mailchimp's e-commerce features
Where Drip is the wrong fit
- B2B marketers (use ActiveCampaign or Customer.io)
- Creators running newsletters (use Kit or beehiiv)
- Buyers who need to know full pricing before signup
When Omnisend wins
- Small-to-mid Shopify or BigCommerce stores wanting one tool for email, SMS, and push
- E-commerce founders running their own marketing without a dedicated team
- Brands graduating from Mailchimp's e-commerce features
Where Omnisend is the wrong fit
- B2B marketers (use ActiveCampaign or Customer.io)
- Creators running pure newsletters (use Kit or beehiiv)
- Large e-commerce operations needing custom data modeling (Klaviyo or Customer.io)
Common questions
- Is Drip cheaper than Omnisend?
- At the entry tier, Omnisend starts at Free versus Drip at $39/mo. Omnisend is cheaper at the entry. Pricing scales differently above that, so check the full plan grid.
- Does Drip or Omnisend have a free plan?
- Only Omnisend has a permanent free plan. Drip only offers a free trial.
- Are Drip and Omnisend in the same category?
- Yes. Both are primarily email marketing tools, which is why this is a natural head-to-head comparison.
- Which has more plans, Drip or Omnisend?
- Omnisend ships 4 plans; Drip ships 1. Omnisend's longer ladder gives more granular upgrade steps, which can mean smoother price escalation as your team scales.
- Where can I see alternatives to Drip or Omnisend?
- Each tool has a dedicated alternatives page on TierGauge with ranked options and verified pricing: /alternatives/drip for Drip and /alternatives/omnisend for Omnisend. Alternatives are derived from each tool's editor-flagged competitors plus same-category tools we track.
Drip: https://www.drip.com/pricing · Omnisend: https://www.omnisend.com/pricing/
Last verified . Pricing changes between refreshes; confirm at the vendor before purchasing.