{
  "$schema": "https://tiergauge.com/api/tools.schema.json",
  "feed_version": "1",
  "generated_at": "2026-05-01T03:49:43.064Z",
  "site": "https://tiergauge.com",
  "license": "CC BY 4.0 with attribution to TierGauge.",
  "tool": {
    "slug": "drip",
    "name": "Drip",
    "vendor": "Drip",
    "homepage_url": "https://www.drip.com",
    "pricing_url": "https://www.drip.com/pricing",
    "tagline": "E-commerce email and automation built for Shopify and BigCommerce stores.",
    "description": "Drip is an email and marketing automation platform purpose-built for e-commerce. It targets Shopify, BigCommerce, and WooCommerce stores running behavior-based flows like cart abandonment, post-purchase, and browse abandonment. Pricing is published only at the entry tier ($39/month for up to 2,500 contacts) and scales via an interactive calculator beyond that point, which makes the cost ladder less transparent than competitors with full pricing tables.",
    "primary_category": "email-marketing",
    "secondary_categories": [
      "marketing-automation"
    ],
    "plans": [
      {
        "name": "Standard",
        "slug": "standard",
        "tagline": "Most popular: $39/mo at 2.5k contacts",
        "prices": [
          {
            "cycle": "monthly",
            "price": {
              "amount_cents": 3900,
              "currency": "USD"
            },
            "per_unit": "1-2,500 contacts",
            "notes": "Starting price; scales with contact count via Drip's pricing calculator"
          }
        ],
        "anchor_monthly_usd_cents": 3900,
        "limits": {
          "contacts": {
            "kind": "number",
            "value": 2500,
            "unit": "contacts (entry tier; scales)"
          },
          "workflows": {
            "kind": "number",
            "value": 50
          }
        },
        "features_included": [
          "Unlimited email sends",
          "Email and chat support",
          "Dynamic segments",
          "Onsite campaigns",
          "Up to 50 workflows",
          "Unlimited sub-accounts",
          "Open API",
          "Free migration",
          "Personalized onboarding"
        ],
        "features_missing": [],
        "is_free": false,
        "has_free_trial": true,
        "contact_sales": false,
        "source_url": "https://www.drip.com/pricing",
        "captured_at": "2026-04-30T21:00:00.000Z",
        "capture_method": "manual",
        "notes": "Higher-tier pricing not exposed on the page; uses an interactive calculator. Verify with Drip directly above 2,500 contacts."
      }
    ],
    "free_plan_available": false,
    "free_trial_days": 14,
    "starting_price_usd_cents": 3900,
    "has_custom_enterprise": false,
    "alternatives": [
      "mailchimp",
      "kit",
      "mailerlite",
      "beehiiv",
      "mailgun"
    ],
    "pros": [
      "Purpose-built for e-commerce flows like cart abandonment, post-purchase, and browse abandonment",
      "Deep Shopify and BigCommerce integrations",
      "Free migration from competing tools",
      "Transparent entry pricing (most tiered ESPs hide it)"
    ],
    "cons": [
      "Only one tier publicly priced, so scaling cost is opaque without using the calculator",
      "Smaller ecosystem than Klaviyo for e-commerce",
      "Less polished editor than Mailchimp",
      "No free plan to test with"
    ],
    "best_for": [
      "E-commerce stores on Shopify, BigCommerce, or WooCommerce running flows on customer behavior",
      "Small to mid stores graduating from Mailchimp's e-commerce features"
    ],
    "not_for": [
      "B2B marketers (use ActiveCampaign or Customer.io)",
      "Creators running newsletters (use Kit or beehiiv)",
      "Buyers who need to know full pricing before signup"
    ],
    "affiliate_program": {
      "name": "Drip Partner",
      "network": "direct",
      "commission_type": "recurring",
      "joined": false
    },
    "last_verified": "2026-04-30T21:00:00.000Z",
    "scraper_status": "manual-only"
  }
}